Hi!
I’m Tanvi Kulkarni, an innovation strategist blending brand, marketing, and growth strategy to build and explore human-centric products and experiences people genuinely connect with.
Hey I'm Tanvi—
I'm a brand and growth strategist who believes the best products come from truly understanding the people who use them. From leading innovation at a CPG brand to managing product and design teams at a global consultancy, I've stayed focused on one thing: advocating for the consumer and designing solutions that actually serve their needs.
I love digging into research, getting closer to the consumer, and bringing teams together to build something meaningful. My approach is simple: put the end user first, empower the team to do their best work, and create experiences people genuinely value.
I studied at the University of Michigan's Ross School of Business and spent time in Hong Kong and Chicago before moving to New York.
Outside of work, you'll find me writing down recipes of things I've cooked up in my kitchen, hunting for art at vintage sales, or begging my friends to go into that speciality grocery store we've been in 3 times before 'just to look'.
